One of the best things you can do before starting a restaurant is to do lots of market research. One of the prerequisites of successfully starting any business is to understand the people you will be doing business with as well as the competitive landscape you will be working in. This is particularly relevant in [...]
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I always get a good laugh when I think about my second date with my husband. He took me to one of those really nice romantic Italian restaurants in NYC to set the tone for our evening and then shocked me by asking for our first kiss while we were standing out on my aunt’s [...]
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There is a lot more that goes into restaurant market research than you would think. Restaurant owners gather all kinds of information about customer satisfaction and even the likelihood that they will be able to gain customers and run a successful business in a specific area if they were to open a restaurant there. Personally, [...]
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When you eat seafood, do you ever wonder who cooked it? Did the cook know what he was doing? Was he a guy hired by one of the restaurants in Monterey as a walk-in off the street or was he a trained chef who had years of experience? These are questions that people have when [...]
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